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​McCoin & Smith Communications is the only PR firm in North America that focuses exclusively on data, analytics and intelligence technologies. 
Recent Client Coverage...
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Master Data Management: Three Paths to Creating a Successful, Low-Risk Program​

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insideBIGDATA Latest News – 6/16/2021​

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Data Stories: Data Breaches, Privacy Regulations, and Personal Information

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The State Of Data, May 2021

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Real-time Analytics News for Week Ending June 5
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MDM and data governance: What comes first, the chicken or the egg?​

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Getting Control of Master Data to Optimize AI, ML & IoT​

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What is master data management? Ensuring a single source of truth
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Privacy regulations making cloud migration complex

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Data virtualization helps agencies realize Federal Data Strategy goals​

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“De-Risking” Predictive Models with Indisputable Quality of Data​ 

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Achieving a ‘Logical Data Fabric’​

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Accelerating Digital Transformation with a Services Approach Modern Cloud​

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How AI-powered Data Virtualization Will Drive Automation in Data Integration and Management

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​​Privacera Offers Enterprise-ready Data Access Governance and Security with New AWS-EMR Record Server Intregration

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Startups to Watch in 2021
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Semantic Graphs and the New Data Integration Landscape​

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Practical Applications of Supervised Learning: Governing Sensitive Data for Regulatory Compliance​

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Privacera’s Data Access Governance Platform Now Available in Azure Marketplace

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The Intersection of Data Democratization and Security​

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Privacera Provides Enterprise-ready Data Access Governance

Denodo Launches New Data Integration Solution in the Cloud With Denodo Standard
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ITV Selects Stardog Knowledge Graph Platform for Digital Rights Management​
ITV leverages Stardog’s enterprise knowledge graph platform​
ITV Leverages Stardog's Enterprise Knowledge Graph Platform to Assist its Digital Transformation & Maximize the Value of Rights​
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Deciphering the Right Type of Encryption for Enterprise Cloud Compliance

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Clashing Mandates in 2021: Fuel Data Scientists or Comply with Data Privacy?​

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Understanding What Matters With Text Analytics and NLP​

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Privacera Launches SaaS-Based Data Security & Governance Platform​

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Making Sense of Today's Multi-Cloud Environment: Why Connected Enterprises Should Care about Meaning, Not Location​

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Profisee Includes Microsoft Azure Native Integration to its Platform​

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insideBIGDATA Latest News - MDM Leader Profisee Announces Integration with Microsoft Azure Data Services

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​Citizen data scientists are a good thing, but are they the only thing?

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InsideAnalysis Radio

Practical Privacy in a Connected World

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The 14 Best Data Virtualization Tools and Software for 2021​

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The End of the "Wild West" of Information Sharing

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Privacera Releases PrivaceraCloud SaaS-Based Data Security and Governance Platform​
Privacera Rolls Out PrivaceraCloud-Industry’s First SaaS-based Data Security and Governance Platform​
​Privacera Rolls Out PrivaceraCloud – Industry’s First SaaS-Based Data Security and Governance Platform
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Why Digital Transformation Will Become More Critical in 2021

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2021 Prediction from the Edge and IoT

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Data-driven 2021: Predictions for a new year in data, analytics and AI​

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Trendspotting: What’s Coming For Bio-IT In 2021

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Control Towers are Getting Smarter…Much Smarter​

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Boosting Digital Transformation with Real-time Data APIs

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Big Data Industry Predictions for 2021​

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Why Data Privacy & Data Governance Will Be Even More Mission-Critical in 2021

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Lore IO Announces New Life Sciences Cloud Analytics Packages

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Oncopeptides Selects Lore IO's Life Sciences Cloud Analytics Solution to Accelerate Commercialization During Drug Pre-launch Phases

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The 10 Hottest Cloud Computing Startups Of 2020​

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Achieving a unified view for business without coding​

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Three Tech Capabilities to Stay Competitive in the 'Next Normal'

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2021 Trends in Big Data: The Interoperability Challenge​

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How Just-in-Time Data Can Clear the Path to First Drug Launch

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​How to Get Your “Data” Program Approved

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Executive Q&A: Data Governance and Compliance​

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Myth or Reality? The Truth Behind the Evolution of Apache Ranger​

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Architecting Data Lakes for the Modern Enterprise at Data Summit Connect Fall 2020​

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Privacera Platform 4.0 Automates Enterprise Data Governance Lifecycle
Privacera Platform 4.0 Automates Enterprise Data Governance Life Cycle
Privacera Platform 4.0 Automates Enterprise Data Governance Lifecycle
Privacera Platform 4.0 Automates Enterprise Data Governance Life Cycle
Privacera Platform 4.0: Automating the enterprise data governance lifecycle
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15 Data Integration Free Trials to Explore During Software Selection

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​Denodo Platform 8.0 expands data virtualization features

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Managing Data Privacy in a COVID World: How to Ensure Remote Access and Cloud Services With Confidence

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United States Air Force Awards $62M Contract for Its Item Master Logistics Capability Initiative 

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How AI/ML-Powered Prescriptive Analytics Turn the Supply Chain Network “Upside Down”​

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Solutions Review’s 2020 Vendors to Know in Data Transformation Tools​

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Steering Clear of the Data Compliance Scavenger Hunt

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Big Data 50—Companies Driving Innovation in 2020

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​The ABCs of Access Control and Which is Better for Cloud Services?

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​How Modern Networks Help Move Life-Saving Supplies Amid COVID-19 Pandemic

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​The Zenith of Natural Language Technologies: Conversational AI

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​Semantic Knowledge Graphs Soar to the Fore of AI​

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How to Optimize a Direct-to-Consumer Supply Chain

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The 7 Major Players in Data Integration Tools, 2020​

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Master Data Management: The Cornerstone to a Successful Customer Experience​

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​Making the Cloud Work for You: Managed Services, SaaS or PaaS?

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Forecast: 2020 Gartner Magic Quadrant for Data Integration Tools​

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​Cloud Computing: Hybrid Cloud is Most Common Architecture

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​Meeting the Demand: Containerizing Master Data Management in the Cloud​

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Benefits and Best Practices for Data Virtualization in the Real World​

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Productizing IT Services for Data Management Projects​

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Not Just Another Trend: The Postmodern Cloud Computing Imperative​

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Living on the edge: the new horizon for analytics​

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IT portfolio rationalization: A CIO’s guide to survival in tough economic times​

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Profisee Rolls Out Cloud-Native Containerized PaaS MDM Solution
Profisee Launches ‘Industry First’ Containerized PaaS MDM Product​
Profisee Introduces Cloud-Native Containerized PaaS MDM Solution​
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Denodo Recognized as a Leader in The Enterprise Data Fabric Evaluation by Independent Analyst Firm
Denodo Recognized as a Leader in The Enterprise Data Fabric Evaluation by Independent Analyst Firm
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Data Science Demystified: The Data Modeling Proposition

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​Spotlight...
McCoin & Smith is named agency of record for Datatron

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Solutions Review’s Vendors to Know in Data Integration Tools, 2021​

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Solidifying Absolute and Relative Data Quality with Master Data Management​

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​Uncovering the ROI in a Data Fabric

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Kyndi's Neuro-symbolic AI recognized by the World Economic Forum​​

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DBTA 100 2021: The Companies That Matter Most in Data​

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Profisee and Azure Purview Integration Enables a Complete Platform for Data Management in Azure​

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​DBTA 100 2021: 20 Data Integration Vendors Our Editors Are Tracking​

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Surpassing Decentralized Data Management Woes with Data Virtualization​

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Real-time Analytics News for Week Ending June 12
​

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Data Governance for Data Science: The Growing Concern​

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Interview with Ravi Shankar, Senior VP and CMO, Denodo

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The rise of the cloud data platform​

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​New Survey Reveals Organizations’ Conflicted Between Data Privacy and Data Science as They Embrace Multiple Cloud Providers

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​Denodo Reveals Results of Latest Annual Cloud-Use Survey​

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Survey: Data access further complicated by emerging privacy laws​

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One Giant Leap Forward for Data Governance​

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81% of leaders in Fortune 500 are not certain they can delete PII across Cloud repositories

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Domino’s orders up MLOps to speed up data science delivery
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​Philosopher turned data scientist: Stardog CEO Kendall Clark is shattering data silos

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Redefining Customer 360: Building a Better Master Data Management Initiative​

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Case Study: Indiana University, Data Virtualization, and The Decision Support Initiative

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Privacera Receives SOC 2 Certification, Now Offers Data Discovery and Encryption in Newest Platform Release

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Why Inference Is Key to Realizing Data’s Full Potential​

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Three Critical Success Factors for Master Data Management

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New Privacera and Dremio Technology Integration Enables Lightning Fast, Self-Service Analytics With Consistent Access Controls Across Hybrid- and Multi-Cloud Environments

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​The ModelOps Movement: Streamlining Model Governance, Workflow Analytics, and Explainability​

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How logical data fabrics can keep insurers covered​

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Data Modeling Mastery for AI and Beyond​

Domino’s Dishes Up Optimized AI/ML Using Datatron’s AI ModelOps and Governance Platform 
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Achieving MDM Success: The Importance of Understanding the Why vs. the How

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Capitalizing on the Data Economy: Why MDM and Data Governance Have Never Been More Critical

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Privacera lands $50M Insight-led round for its cross-cloud data governance platform

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Privacera raises $50M to help companies manage compliance and security risk across clouds

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Privacera Secures $50M Series B to Advance Cloud-First Data Governance and Security

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Closing the data divide: How to create harmony among data scientists and privacy advocates

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The 16 Best Master Data Management Tools (MDM Solutions) for 2021​

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InsideAnalysis Radio

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What Is Data Science? A Platform Approach

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Creating a Successful Data Privacy Initiative: How to Avoid Scalability Issues and Unnecessary Risks​

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Leveraging the Speed of Cloud to Better Serve New Normal & Survive A Year of Profound Change​

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In the Midst of Change: What Can We Expect in Data and Technology for 2021

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How Data Virtualization Can Remove the Bottlenecks to Data Science​

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Governance, Privacy, and Ethics at the Forefront of Data in 2021​

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Datatron Releases New Governance Dashboard to Provide Trust, Transparency, Traceability & Validation of AI/ML Solutions​
Real-time Analytics News for Week Ending January 23​
Datatron Releases New Governance Dashboard to Provide Trust, Transparency, Traceability, and Validation of AI/ML Solutions​
SD Times news digest: Datatron Governance Dashboard released
Datatron Releases New Governance Dashboard
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Information governance 101: The regulatory compliance survival kit​

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Turning Data into Knowledge: Three Key Enablers for a Better Data Strategy in 2021

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Omnichannel is Everything – How the Pandemic has Made Direct-to-consumer a Priority and is Upending the Old Supply Chain Model

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Peering Into the Crystal Ball of Advanced Analytics​

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Data Fabric Success: Is Query-Answering the Missing Stitch

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Three Digital Business Strategies That Can Become Game Changers in 2021

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2021 Trends in Data Strategy: Doing More With Less​

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What the Data Analyst Wishes the Business Understood About Master Data

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​31 Data Science and Analytics Predictions from 24 Experts for 2021

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How A Self-Service Data Platform for Life Sciences Analytics Can Fast-Track Drug Readiness

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Privacera Enables Highly-Scalable, Near-Instant Cloud Data Sharing With Automated Governance And Compliance

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10 Future Cloud Computing Trends To Watch In 2021​

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Cloud-Native Knowledge Graph Forges a Data Fabric​
Stardog Unveils ‘Industry First’ Cloud EKG Platform Stardog Cloud​
Stardog Releases Industry’s First Cloud-Native Enterprise Knowledge Graph Platform​
Stardog Releases Cloud-Native Enterprise Knowledge Graph Platform​
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10 Top Data Virtualization Tools

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​2021 Trends in Data Modeling: Attaining the Universal Data Model Ideal

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US Navy awards $43M contract for autonomous supply chain management
United States Navy Awards $43 Million Contract to One Network Enterprises to Modernize Supply Chain​
United States Navy Awards $43 Million Contract to One Network Enterprises to Modernize Supply Chain
Dallas-Based One Network Enterprises to Modernize the U.S. Navy’s Supply Chain With a New $43M Contract
United States Navy Awards $43 Million Contract to One Network Enterprises to Modernize Supply Chain
One Network to Help Navy Deploy Modernized Supply Chain Mgmt Tech
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2021 Trends in Artificial Intelligence and Machine Learning: The ModelOps Movement​

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​Protein & Produce Food Networks Part II: Essential Capabilities to Achieve Resilience and Operational Readiness

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​Data Management’s Biggest Liability: Focusing on Data

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2021 Trends in Cloud Computing: The Omni Present Multi-Cloud Phenomenon​

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How to Unlock a ‘Customer 360’ View​

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Be (More) Wrong Faster -- Dumbing Down Artificial Intelligence with Bad Data​

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Protein & Produce Food Networks Part I: Essential Capabilities to Maintaining Business Continuity​

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Gaining Control in a Multi-Cloud Environment​

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​Denodo Platform 8.0 Features Automated Data Management with AI and ML​
New Denodo Platform 8.0 Accelerates Hybrid/Multicloud Integration, Automates Data Management with AI/ML, and Boosts Performance
Denodo Platform 8.0 Touts Multi-Cloud Integration and Automated Data Management​
New Denodo Platform 8.0​
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The role of insurance data in telematics and IoT​

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5 leading data virtualization tools offer integration strategy

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Buy Versus Build: Tips for Establishing a Common Data Model

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Denodo Reveals Increased Adoption of its Coronovirus Data Portal

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Why Federated Networks Are Key to Powering Today’s Global Supply Chains

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Denodo Is Named A Leader In The 2020 Gartner Magic Quadrant For Data Integration Tools​​
Denodo Is Named A Leader In The 2020 Gartner Magic Quadrant For Data Integration Tools
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What’s Changed: 2020 Gartner Magic Quadrant for Data Integration Tools​

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Garbage In, Garbage Out: How We Got Here and Why We Must Get Out Now

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Solutions Review Releases Mid-2020 Buyer’s Guide for Data Integration Tools​

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Five Steps to Commercialization Success and Common Challenges You Can Easily Avoid

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​2020 DBTA Readers' Choice Awards: Best Data Virtualization Solution

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Mastering the Internet of Things with Master Data Management​

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Speeding Time to Value: How a Common Data Model Allows You to Do More with Less

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The centerpiece of data governance: Making information quality pay off​

"We help out clients articulate how their data technology and offerings empower business users and optimize decision making."
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Chris McCoin & Rick Smith, Principals
Endorsements...
Contributor, Forbes Magazine
"I get about 122 pitches a day, but I really liked how you pitched a story and not a product…that is what made me read your email. You guys are very effective, and that is rare these days."

​
Reiner Musier, CMO, One Network
"As a tech CMO having worked with a number of PR firms over the years, I can tell you that Chris and Rick are true professionals. They are highly experienced, know their craft, and do what they say they are going to do. Many firms talk about working as an "extension of your team" but that's truly been the case here, and they've accomplished everything we've tried to tackle together. Most impressively, they've acquired a remarkable understanding of supply chain technology, our solutions and value prop which I think is what's made them so successful in placing our content and messaging across our targeted channels. Plus, it's made our work together immensely efficient. I highly recommend M&S." 

Reed Gusmus, VP Marketing, Profisee
“I was recently comparing ‘PR notes’ with a marketing colleague at another company, and while I was happy to boast about McCoin & Smith Communications’ results for Profisee, my colleague was shocked in comparison to his PR firm’s success. Because of their specific expertise in data and analytics technologies, M&S were already pitching the first month they came aboard and haven’t stopped since….and the results are impressive. As a VP of Marketing, it’s reassuring to have such seasoned and senior individuals like Rick Smith and Chris McCoin as apart of my extended marketing team.”

​Terry Stickler, VP Marketing, NA - Stibo Systems
“The dynamic duo of McCoin & Smith is unique because they specialize in public relations for data-related technology. They understand how to articulate messages that resonate with the marketplace.  M&S has developed story ideas and pitches ranging from the highly technical “How to articles” that appeal to data scientists and stewards all the way to vertical and departmental angles that map to lines of business users. They are a highly regarded member our team, and their flexible and adaptable model ensures that they are always looking out for our best interests. Unlike other agencies I have worked with, Chris and Rick continuously look for opportunities that deliver ROI time and time again.”  
  
Ray Wang, Principal & CEO, Constellation Research
“McCoin & Smith Communications has that special touch in building relationships with the key media and analysts who influence the specialized world of data and analytics.  Their success in putting companies on the map comes from an understanding of the technology from both the buyers and vendors perspective. More importantly, they know how to prepare the vendors so that they deliver the right resources to the analysts in the right communications channel. I have worked with them for over 7 years and have always found them to be professional and respectful.”
  
Charles Roe, Digital Content Manager, DATAVERSITY®
“We’ve been working with McCoin & Smith Communications for many years now and have built a very positive and ever-expanding business relationship with them. As a Data Management education company, we rely on working with some of the top data professionals in the industry to develop content with, whether that be articles, blog contributions, case studies, and others. Chris and Rick have helped us to build solid connections with many such professionals, create compelling narratives around the principal topics in the industry today, and both of them are so wonderful to work with. Their knowledge and dedication to their work comes through in everything they do. I look forward to even more opportunities with them in the future.”  

Julie Sall, VP Marketing, Connance
“Having the firm’s principals as our account team made a clear distinction between McCoin & Smith and other firms. Chris and Rick were an integral part of our over-all marketing team and efforts. They think strategically, and were able to successfully penetrate a very narrow and important segment of the media. Their creativity resulted in a campaign which placed our CEO in front of our prospective buyers on numerous occasions. In such a competitive PR market, I would highly recommend them for any organization that wants to drive awareness and generate solid leads.”

Nick Berents, Director of Marketing NewRiver Inc.​
“McCoin & Smith Communications has great instincts, timing, and ideas. Not only were they able to articulate a complicated financial technology and capture the attention of the books that count but thanks to their efforts and spot on results, a previously unreachable
prospect actually called us which resulted in a highly lucrative multi-million dollar sale.”


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978-433.3304
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